Tarek Ben Jazia: In Three Years, the Price of Red Meat Has Increased by 100%

Invited by the IACE, Tarek Ben Jazia, CEO of Société Ellouhoum, noted that the price of red meat has doubled between 2021 and 2025, reaching peaks this year exceeding 50 dinars per kilogram.

“With an upward trend, meat prices have hit record highs this year. The current market situation is unbearable for consumers, farmers, and businesses. It is a problem of supply chain management and sector governance. We must operate together to find solutions and ensure synergy between all stakeholders,” explained Tarek Ben Jazia.

He also stressed that the red meat industry operates on a tight supply-demand balance, as the local market consumes the entire annual production, estimated at 126,000 tons.

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