MDWEB: Ranking of automotive brands on web and social media (July 2023)

MDWEB, a pioneer in electronic marketing and digital studies, has just issued its study on the E-presence of automotive brands in Tunisia for  July 2023. This study is carried out within the framework of an exclusive media partnership with Tunisie Numérique to access and communicate the results of the study.

Automotive brands have had to take the digital shift by supporting their communication strategies on digital to guarantee the visibility of their offers in a competitive market increasingly dominated by Asian brands.

Tunisian car dealers have, to differing degrees, integrated digital communication, whether as a means for managing customer relations and loyalty or as purely commercial e-prospecting devices.

• Social media data was collected on July 4.
• SimilarWeb’s data extraction is for the month of June 2022

RANKING OF CAR BRANDS ON THE WEB

• According to SimilarWeb and based on a number of visits:
• MG Motors ranks 1st with 18,300 visits, followed by BYD with 17,600
• DACIA ranks third with 16,200 visits to its website, followed by CUPRA with 15,800 visits and SEAT with 14,200 visits

RANKING OF CAR BRANDS ON FACEBOOK

Below is the ranking of automotive brands according to the number of fans on their Facebook page, differentiating between pages not associated with the group and pages associated with the group:

CLASSIFICATION OF PAGES NOT ASSOCIATED WITH THE GROUP

1.  Audi
2.  KIA
3.  BMW
4.  Honda
5.  hyundai
6.  Ford
7.  MG
8. . Suzuki
9.  Toyota
10. mercedes

CLASSIFICATION OF PAGES ASSOCIATED WITH THE GROUP

1.  Volkswagen
2. . Nissan
3.  Peugeot
4.  Mini
5. Skoda
6. seat
7. Vauxhall

RANKING OF CAR BRANDS ON YOUTUBE
Top 10 based on number of subscribers:

1. Wallys
2. Suzuki
3. Peugeot
4. Toyota
5. BMW
6. hyundai
7. Skoda
8. haval
9. volkswagen
10. Audi

Top 10 based on the number of channel video views:

1. BMW
2. Skoda
3. Suzuki
4. Peugeot
5. Mini
6. Audi
7. Wallys
8. Nissan
9. hyundai
10. Renault

RANKING OF CAR BRANDS ON INSTAGRAM

Top 10 based on number of subscribers:

1. BMW
2. Wallys
3. Mercedes
4. Skoda
5. seat
6. Audi
7. BYD
8. Hyundai
9. KIA
10. Toyota

RANKING OF CAR BRANDS ON TWITTER
Top 10 based on number of subscribers:

1. Mercedes
2. seat
3. Hyundai
4. Toyota
5. Audi
6. land rover
7. Jaguar
8. Volkswagen
9. Renault
10. Dacia

RANKING OF CAR BRANDS ON LINKEDIN
Top 10 based on number of subscribers:

1. Toyota
2. Suzuki
3. BMW
4. Hyundai
5. Audi
6. KIA
7. Peugeot
8. Honda
9. Wallys
10. Renault

Consult the ranking of automotive brands in Tunisia for June 2023.

For a complete analysis, you can contact Mdweb