Tunisia – CEPEX: Canada: market with high potential that needs to be explored

President and Director General of the Export Promotion Center (CEPEX), Mourad Ben Hussein, confirmed that the Canadian market is a significant market for Tunisian establishments and economic actors, particularly since there is a large community Tunisian (more than 35 thousand Tunisians) who reside there.

He clarified that trade between the two countries is still low and that most of the products imported from Canada (80%) are durum wheat, in exchange for the export of mechanical and electrical equipment, as well as oils and their derivatives, in addition to dates and other products.

He underlined that there is a general program of preferential prices, which is a new program that will be activated from January 1, 2025 and which will offer tremendous potential to Tunisian products and allow them to enter the

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